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RBCCO Championship Merchandise

Record-Breaking Success at the 2024 RBC Canadian Open

Our partnership with the RBC Canadian Open has always been one of our most engaging and impactful collaborations, and the 2024 event proved to be a milestone year for Levelwear. We are thrilled to announce that we shattered retail records, achieving the highest sales in the tournament's 117-year history. This incredible accomplishment is a testament to the perfect blend of product quality, dedicated people, meticulous planning, and industry expertise.

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During the event, we operated two bustling retail locations that were the heart of our success. The main Championship Merchandise tent, spanning an impressive 6000 square feet, offered an extensive range of our latest apparel. Additionally, our Mobile Merchandise Trailer, strategically positioned on the iconic "RINK" hole, ensured that fans could conveniently access our products while enjoying the tournament.
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We were also proud to have 16 Levelwear athlete ambassadors in the field, more than any other apparel brand. A special highlight was Corey Conners, who not only represented Levelwear with excellence but also won the Rivermead Cup as the low Canadian and finished the event in 6th place. His outstanding performance was a source of inspiration for fans and a testament to the quality and functionality of our apparel.
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Our commitment to the tournament extended beyond retail. We outfitted all 2300 volunteers and staff, ensuring they looked and felt their best. We also executed our award-winning Caddie Lounge, which debuted at the RBC Canadian Open in 2019 and has since been a highlight across the PGA Tour, being executed at over 30 events to date. Additionally, we provided special gifts to all pro-am participants, adding a personal touch to their tournament experience. Hosting over 200 of our best clients, we created memorable experiences and strengthened our relationships with key partners.

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The success at the 2024 RBC Canadian Open was a culmination of our unwavering commitment to excellence. We look forward to continuing this momentum and setting new benchmarks in the years to come. Thank you to everyone who contributed to making this event truly historic for Levelwear.